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Shanghai Disney Resort 10th Anniversary Guide | New Shows, Food, Merch & More

✨ Celebrating 10 Years of Magic at Shanghai Disney Resort


Your Complete Guide to the “With You, It’s Magic+” Anniversary Celebration

Updated for the 2026 year‑long festivities 

Fireworks explode over an illuminated castle at night. Crowds gather below in a festive atmosphere, with colorful smoke and vibrant lights.

🎉 A Year-Long Celebration Begins March 20, 2026

Shanghai Disney Resort is turning 10, and the resort is marking this milestone with a full year of new entertainment, dazzling décor, exclusive merchandise, and delicious themed food. The celebration theme, “With You, It’s Magic+”, brings fresh experiences to every corner of the resort.

🌟 All-New Entertainment Offerings


“The Heart of Magic” — A Castle Stage Spectacular

A brand-new production transforms the Enchanted Storybook Castle stage with three satellite stages and connecting bridges, bringing guests closer to the action. Mickey and Friends lead a quest to restore the Heart of Magic, joined by characters from Cinderella, Winnie the Pooh, Tangled, Mulan, Hercules, Frozen, Toy Story, Coco, and Turning Red. Hercules and Miguel make exciting Shanghai Disneyland debuts.

Mickey and Friends performing “The Heart of Magic” on the Enchanted Storybook Castle stage

Mickey’s Storybook Express — Now with Birthday Additions

The beloved parade receives two new elements for the anniversary:

  • FriendSHIP! Duffy & Friends Pre‑Parade — A golden ship float featuring all seven Duffy friends in new celebratory outfits. Select guests may even join the procession.

  • All‑New Zootopia Float — A high‑energy party led by Judy Hopps, Nick Wilde, and superstar Gazelle’s concert bus, complete with DJ Officer Clawhauser.

Zootopia parade float with Judy Hopps, Nick Wilde, and Gazelle’s concert bus at Shanghai Disney Resort

Illuminate! A Night-time Celebration — Reimagined

The night-time spectacular shines brighter than ever with a new finale featuring Mickey in a shimmering magician ensemble. Expect fountains, lasers, fireworks, and a new Wish-inspired segment starring Asha and Star.

lluminate! A Night-time Celebration fireworks over Enchanted Storybook Castle

Seasonal Surprises with the Star Squad

Throughout the year, the Star Squad will appear in dazzling star‑themed outfits, bringing energy to spring pre‑parades, summer fun with Chip ’n’ Dale, autumn cavalcades, the Winter Royal Ball, and Chinese New Year celebrations.

🍜 10th Anniversary Food & Drink

The resort is rolling out a delicious line-up of treats inspired by China’s iconic birthday traditions. Expect:

  • Noodle dishes across the resort

  • Regional flavours from cities across China

  • Returning fan‑favourite snacks

  • New collectible popcorn buckets, cups, and straw clips with 10th anniversary designs

Shanghai Disney Resort 10th Anniversary themed snacks and noodle dishes

🛍️ Exclusive 10th Anniversary Merchandise

The largest merchandise collection in the resort’s history debuts this year. Look for:

  • Plush, apparel, accessories, and collectibles

  • Glimmering designs inspired by Mickey & Friends, Duffy & Friends, and the Enchanted Storybook Castle

  • The all‑new Magic Wand, which lets guests summon and collect magic throughout the park

  • Brand‑new birthday outfits for Mickey, Minnie, and all their friends

Shanghai Disney Resort 10th Anniversary merchandise

🎈 Even More Anniversary Magic


Shimmering Décor Everywhere

From the moment you arrive, you’ll spot the new Mickey Floral display featuring the 10th anniversary logo and birthday hat. Hidden “10” motifs sparkle throughout the park, hotels, and Disneytown.


Magical Moments with Cast Members

Cast Members will create surprise moments all year long—from whimsical floor art to special shopping and dining interactions. The Magic Squad will also appear throughout the day with spontaneous surprises.


My Magic Star Digital Experience

Guests can create personalized stars, draw magical cards, unlock in‑park experiences, and share memories with themed templates.


Collectible 10th Birthday Tickets

Starting March 20, collectible tickets featuring 30 Disney characters will be released. Each includes a puzzle piece and a section of a Shanghai Disneyland landmark for creative photo ops.


Disneytown & Resort Hotels Join the Celebration

Disneytown will host seasonal markets, crafts, and walking tours. Resort hotels will offer in‑room birthday surprises and a hidden “10” discovery tour.

🏰 Final Thoughts

With new entertainment, dazzling décor, exclusive merchandise, and magical surprises around every corner, 2026 is the perfect year to visit Shanghai Disney Resort. The 10th Anniversary Celebration promises unforgettable moments for families, Disney fans, and first‑time visitors alike.


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